There’s no doubt that when it comes to running a successful LinkedIn campaign, ensuring that you’re targeting the correct prospects is a large contributing factor.
With limited search filters in place on LinkedIn, often the best way to source your prospects is by refining the search using Boolean Search Operators. However with LinkedIn supporting many Boolean Search Operators, creating a functioning search URL can be challenging and time consuming.
To make creating your very own refined Boolean search URL as easy as possible, we’ve created a LinkedIn Boolean Search Tool which allows you to input all the criteria you wish to include/exclude in your search. Once this criteria has been inputted, a search string will be generated ready to be pasted into the LinkedIn search field so that you can check the relevance of your prospects.
How To Use The LinkedIn Boolean Search Tool
First, input the criteria you wish to include/exclude into the relevant boxes and select Add To Search. To exclude an item, press the green button next to the term to convert it to an excluded term, and to re-include an item press the red button next to the term to convert it to an included item. Once you’re happy with the criteria, copy the search string and paste it into the LinkedIn search bar to view your prospects.
See the GIF below to see how we would search for prospects who are Marketing Directors that do not work at LinkedProspect and whose profiles contain the keyword Social Media but not the keyword LinkedIn.
Try the tool for yourself here!